Press release

Press release

Learn and earn with FWD Affiliates PH app 3.0

FWD Life Insurance’s FWD Affiliates PH app 3.0 – a one-of-a-kind mobile app that makes learning about money and personal finance fun and rewarding with engaging content and cash-convertible rewards.

October 27, 2022
FWD Life Philippines

26 September 2022, Manila, Philippines – Want to earn money? Want the secret to stay on budget? Want to start investing? Interested to learn the differences between stocks and bonds? Want to know how much you need to retire early and in style?

We want to learn. And clearly, we need to learn—if we based it on the Bangko Sentral ng Pilipinas (BSP) 2019 Financial Inclusion Survey, where only 41% of Filipinos answered 1 of 3 financial literacy questions correctly and a meager 8% answered three.

Question is how.

FWD Life Insurance’s FWD Affiliates PH app 3.0 may just be our express ticket. Download and use the app and learn about personal finance, investing, and handling money. And when you share those lessons to others on Facebook, Instagram, Viber, Messenger, and email, you get rewarded with cash-convertible points. Pretty neat, right?


Earn while you learn

The app’s content library is a one-stop shop for all money, finance and insurance-related articles and posts. You can choose from the hundreds of content—at 300+ and counting—in the app’s content library, covering everything from saving, budgeting, and investing to money management, stocks, and financial planning.

But as you share the content to your friends and network via social media and messaging apps, you earn rewards points you can convert and redeem as cash via GCash! With the recent app update to version 3.0, users can earn as much as 1,920 points every month just by sharing content and getting friends to download and use the app via your personalized link. You’ll earn even more points if your posts generate signups for FWD advisors or when your friends purchased from FWD. By just sharing content, you’ll get to earn rewards 24/7, even while you sleep!


More learning, more rewarding with 3.0

FWD Affiliates PH app 3.0 is an industry-first that truly reflects FWD’s innovative spirit and consumer pulse. And this version ups the ante, combining engaging and relevant content, enticing rewards, and easy redemption. And what’s more, it’s free to download on App Store and Google Play. No purchase required.

“Learning how to manage our financial is really important. Since people are already reading and sharing content on social and messaging apps, we wanted to add value to what they are currently doing—by providing relevant, helpful content and rewards. It’s like the pay-it-forward concept that we are all familiar with. Learn and earn from what you love to do online, then share the knowledge and the potential to earn with your network. The rewarding cycle continues. We are changing the way people feel about insurance,” says FWD Life Insurance Chief Marketing Officer Roche Vandenberghe.

In just two years, more than 600,000 content from the app have been shared on various platforms. This is testament to the massive need and current demand for content on personal finance.


Financial literacy for Filipinos

The contribution of FWD Affiliates PH app 3.0 in pushing for financial education among Filipinos has not gone unnoticed. Recently, the app was recognized as the Insurance Inclusion Initiative of the Year in the Insurance Asia Awards 2022. It is a validation of how the app can play a significant role in helping Filipinos become financially literate and how it can rapidly grow an army of financial literacy advocates who will help educate countless more and more Filipinos to take care of their finances.

“Our goal is to protect every Filipino family and secure their future. And education is key to helping them make sound financial decisions and grow their wealth. FWD Affiliates PH app 3.0 makes it easy and fun to spread this message and get rewarded for doing so. In this way, they are not just improving their own lives but also helping others do the same,” says FWD Life Insurance President and Chief Executive Officer Li Hao Zhuang.


Download and register FWD Affiliates PH app 3.0 for free on Google Play and App Store. You can learn more at


Source: Bangko Sentral ng Pilipinas.


Media inquiries:

Rochelle R. Vandenberghe
Chief Marketing Officer
+63 2 8558 7306